The 2018 campaign theme is #PressforProgress. 

With the World Economic Forum’s 2017 Global Gender Gap Report findings telling us that gender parity is over 200 years away – there has never been a more important time to keep motivated and #PressforProgress. Our vision here at WIM/WiN-SK is Parity Drives Growth and we are pleased to be doing our part to #PressforProgress.

Individually, we’re one drop but together we’re an ocean. Let’s all collaborate to accelerate gender equity, so our collective action powers equality worldwide. You can work with WIM/WiN-SK to make this a reality, here’s how:

1. Maintain a gender parity mindset
   • Question any lack of women’s participation
   • Identify alternatives that are more inclusive
   • Nominate women for opportunities
   • Always include and support women
   • Think “50/50” as the goal

1. Challenge stereotypes and bias
   • Question assumptions about women
   • Challenge statements that limit women
   • Use inclusive language
   • Work to remove barriers to women’s progress
   • Buy from retailers who position women in positive ways

1. Forge positive visibility of women
   • Identify ways to make women more visible
   • Extend opportunities to women first
   • Assume women want opportunities until declined
   • Select women as spokespeople and leaders
   • Support visible women

1. Influence others’ beliefs/actions
   • Supportively call-out inappropriate behaviour
   • Campaign for equality in meaningful ways
   • Lead by example via inclusive actions
   • Be a role model for equality
   • Actively contribute to changing the status quo

1. Celebrate women’s achievements
   • Believe achievement comes in many forms
   • Value women’s individual and collective success
   • Ensure credit is given for women’s contributions
   • Celebrate women role models and their journeys
   • Support awards showcasing women’s success

For more information on International Women’s Day, and how you can take action year round, please visit: https://www.internationalwomensday.com/